Ask Owlbert

Perfect Tassimo Coffee Marketing - Who Hired Bob?

Have you heard of webisodes?

Episodes of, ahem, things, that preview on the Web?

Well, one coffee manufacturer, Tassimo, has taken the concept beyond mere mortal sanity and produce the utterly hilarious:

Who Hired Bob?

series. Here’s a snippet below:

This is sooooo corporate-humor it had me falling off my chair. Kudos to Tassimo for a brilliant idea!

And here’s some background of the concept:

…Hoping to generate awareness and interest in its Tassimo hot beverage system, Kraft has partnered with Ogilvy Entertainment to create a series of humorous, interactive “Webisodes” featuring actors from NewYork’s “The Upright Citizens Brigade” comedy troupe.

The videos focus on the goofy antics of an oddball named “Bob,” who is supposed to be a coffee addict and the type of guy who finds a thousand things to do at work besides doing work. The first two Webisodes in the “Who Hired Bob?” series are already on the site. Interactivity comes in the form of giving viewers the opportunity to pick different endings to the zany episodes. They’re also being asked to think about any “Bob-like” people at their own places of work and submit stories. The best stories will become new “Bobisodes.” …MORE…

Want some more information about Tassimo? Check out:

Anybody using a Tassimo or similiar beverage machine?

Okay, Tassimo Users…. Oh Terrry!!, (it’s a coffee machine) LOL

Tassimo machine…LOVE IT

What’s that, more reviews? Okay:



Braun Tassimo TA 1400 Hot Beverage System

Feature: Hot-beverage system brews drinks at the touch of a button in about a minute; Patented T-Disc system with barcode technology; customizable strength settings; Beverages pour directly from T-Disc into cup; no measuring, no fuss, and virtually no cleanup; Measures approximately 10 by 15 by 16 inches; 2-year limited warranty …more
Customer Reviews — [1] Rating: 5 Date: 2008-08-29 Summary: coffee sources, tall mugs work, self-cleaning, and great company! I have had 2 Tassimos coffee systems and many other coffee makers. The 1200 and the 1400 are wonderful. I order t-discs from Tassimo and Gevalia online. No wasted half pot of coffee thrown out when household members don’t wake up at the same time. One minute to make and the coffee doesn’t get stale in its packages. The coffee is delivered to my door and on my timing. I sent my machine to college with my daughter, as the pot is in the common area, but she keeps most t-discs put away. If they want coffeee, they can buy …more
[2] Rating: 5 Date: 2008-08-26 Summary: LOVE LOVE LOVE Tassimo I can’t imagine starting my day without coffee from my Tassimo machine. I have literally worn my old machine out and am buying a new one today. In about 6 months, and if it is still here at $99, I will buy another one and just keep it until I wear this one out, which I expect to. I am so happy that Super Target also carries the coffee so I can buy it whenever I need it. I love Amazon.com. They seem to have whatever I need, right in stock, and at no shipping cost if over $50. Thank you, Amazon.com!!! …more
[3] Rating: 5 Date: 2008-08-11 Summary: Good Value Either Way I did a little research before I bought a Tassimo Beverage System. One thing I found is that there are a couple different models to chose from. If the price of the TA1400 is a bit much you can find the TA1200 at Target for a reduced price. That is what I did. I called the company and asked what the difference was and she said that there really was no difference… except that the more expensive TA1400 has a built in filtration system and that you could get the same results from the TA1200 if you used filtered water. …more
Editorial Reviews — Product Description | Braun Tassimo TA1400 Features: Silver/black Adjustable cup stand accommodates various cup sizes Drink types include: coffee, tea, espresso, hot chocolate, cappuccinos, and lattes One-button operation Extra large removable 68-ounce water tank Bar code technology Uses exclusive T-Discs Easy to clean: most of the movable parts are dishwasher-safe Dimensions: 11.9 in High x 11.1 in Wide x 12.2 in Deep Weight: 7.5 lbs This machine is not suitable for use above altitudes of 6,500 feet UL Approved…more

ThankYouVeryMuch!

Owlbert

ps - and of course, you can always get them at eBay:


Tassimo Gevalia Latte and Chai Tea(32 Discs)& free ship


BRAUN TASSIMO Coffee Maker Water Filter 7051013


BRAUN TASSIMO Coffee Maker Water Filter 7051013 6pk


48 Cappuccino Espresso Pods for Tassimo ! LQQK FRESH !


NEW Braun Tassimo TA1200 ESPRESSO Machine COFFEE Maker


Braun Tassimo TA 1400 Hot Beverage System


Tassimo Maxwell House Coffee French Vanilla 16 T-Discs

BMW bleeding edge - Google in your car!

Googling from your iPhone is so

last hour, isn’t it?

Luckily, the brilliant peoples from BMW have heard your cries! As reported by Auto Blog:

…BMW is touting itself as the world’s first car maker to offer completely unrestricted in-car access to the World Wide Web. It’s all part of “ConnectedDrive,” BMW’s own so-called intelligent network that connects the driver, the vehicle and their surroundings. Although innovative, this isn’t entirely uncharted territory for BMW as you may recall they introduced limited access to online Google features last May, and Google navigation and RSS features in December…..

… As of right now, like most pioneering things in the automotive industry, BMW’s in-car Internet access is only available in Europe. It appears, for now, that us Yanks will have to continue to focus on driving (and sipping Big-Gulps) while in our cars….MORE….

And don’t forget:

… BMW has announced that it will launch its new ConnectedDrive technology at next month’s Geneva Motor Show. ConnectedDrive will allow BMW owners to access the entire internet via the car’s iDrive and center mounted LCD screen. Initially, ConnectedDrive will only be available in Europe.

The ConnectedDrive service will be provided by EDGE technology (Enhanced Data Rates for GSM Evolution), which is the same service that Apple uses to connect its iPhone to the internet. Transfer speeds are said to be just slower than 3G — which is the speed of most wireless cards.

For safety reasons, ConnectedDrive will only be accessible at speeds slower than 5km/hr. However, vehicles equipped with BMW rear-seat DVD player will allow rear-seat passengers to use the internet at any speed….MORE….

Yes, that will certainly help driving safety. What do you think?

And if you’re interested in cool Bimmers, network at:

ThankYouVeryMuch!

Owlbert

ps - want some cool BMW goodies?


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Adidas goes high luxury with Ostrich skin sneakers, crackled leather and …

I suppose it’s of paramount importance

in today’s world of one’s upmanship no matter what the cost. After all, if you have the cutting edge of iPhones and iPods and designer jets and the like, how COULD you appear in the gym wearing, well, common ordinary sneakers?

The brilliant folks at Adidas have heard your cries! Reported by Haute Concept, check out this update:

For spring/summer 08, Adidas will be dropping a luxury collection of kicks that feature premium materials and classy looking colourways. The Tobacco will be the first to drop in March, followed in May by the release of the Campus Vintage, Italia 1960 and Rod Laver Vintage. Each sneaker brings a subtle touch of class to the floor, for example, the Tobacco uses laser treated crackled leather, whilst the Campus Vintage is particularly interesting due to the woven uppers that use a combination of suede and patent leather….MORE….

Want to learn more about Adidas sneakers? (CONFESS, of course you do!) Check out:

ThankYouVeryMuch!

Owlbert

ps - and if you’d like some cool Adidas at a discount, check out:


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Techorate your home even if you’re geekless

Are you a techorator?

I didn’t think so. :) But check out this interesting article:

…New consumer research shows that when people first unwrap and plug in new consumer electronics, 70 percent don’t know how to make these sleek pieces of technology fit into their home décor.[1]

Celebrity interior designer Doug Wilson is working with LG Electronics to help consumers by offering tips and ideas on how to “techorate” their homes by melding innovative consumer electronics with interior design. Techorate is a term coined by LG Electronics that refers to the integration of technology into the overall decorative theme of a home.

Wilson, perhaps best known for showcasing his design expertise on TLC’s “Trading Spaces,” is working with LG Electronics as the first official “Techorator” to develop consumer tips and tricks to guide them through the techorating process.

“The television has become the hearth of the 21st Century, but I’ve seen people struggle with the basics…. MORE….

I wonder how NYC designers will react. :)

ThankYouVeryMuch!

Owlbert

ps - and if 1080p TVs float your boat….


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Forget Taking Pictures - Cellphones with Mini-Projectors

Now how cool

would this be?

For several years people have been talking about the idea of miniaturizing a projector so that it’s small enough to fit inside a cell phone or digital camera. Now it’s finally been done.

The mobile projector is about a centimeter thick and about 4 centimeters tall by 3 centimeters wide — small enough to fit inside portable devices like cell phones, PDAs, or a digital still camera, said Todd Rutherford, product development specialist with 3M’s optical systems division.

It uses an LED as the light source and can project a VGA resolution (640 pixels by 480 pixels) image through a lens that’s about a centimeter in diameter.

3M is demonstrating the projector at CES built into a small handheld device that runs video from flash memory. The image projected onto walls or other light surfaces was good enough and easy enough to see over a distance of about half a meter, although it suffered over greater distances due to the bright lights of the show floor.

The demo attracted a lot of attention and a constant stream of show attendees, many of whom had badges identifying them as employees of mobile phone makers or network operators….MORE….

Can’t imagine the havoc this would wreak in school, mind you….. :/

ThankYouVeryMuch!

Owlbert

ps - looking for other cellphone goodies?


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Impress your clients with an office Aquarium Coffee Table

Sometimes you really want

to make a splash with your executive client first impressions, right? If so, what better way can you achieve this goal than by having the following in your waiting room?

Aquarium coffeetable

Available in England,

…The Clear-Seal coffee table aquarium comes with a toughened glass top that has polished rounded edges. It has either a reproduction or mirror corner section that covers the filter and lighting system. All of the coffee table aquariums come complete with light diffuser (the one in the corner to illuminate the tank, the one under the tank is optional), fine and coarse biological sponges, plastic filter cover and acrylic table top support blocks which are designed to minimize sound vibration coming into the tank. To avoid a stressful situation for your fish we do recommend using coasters. The corner section is available in any of these reproduction colours: Dark Oak, Light Oak, Limed Oak, Medium Oak, Yew, Mahogany or Mirrored glass.

The Clear-Seal Coffee Table Fish Tank is suitable for the following coldwater fish: Black Moors, Bubble Eye, Chocolate Pom Pom’s, Comets, Fan Tails, Orandas, Shubunkin or small Koi.

The Clear-Seal Aquarium Coffee Table forms a stunning blend between the practicality of a piece of furniture and the peaceful world of a natural aquatic environment. Here is some useful information and advice to help you maintain you Aquarium Coffee Table and maximise the benefits of this tranquil aquatic display that you can bring into your home or place of work……MORE….

It takes Koi (goldfish, for the naive)! Talk about making a unique first impression. If you get one, do send me a picture and I’ll put it up. And if you need help with your office aquarium, check out:

 

ThankYouVeryMuch!

Owlbert

ps - and if live fish are troublesome, consider:

Please click here to continue your search.

Celebrate HotWheels 40th Anniversary with a $140K car

Just think

how many cups of coffee that could buy!

Yes indeed, in honor of the HotWheels 40th Anniversary, enterprising jeweler Jason of Beverly Hills, wreaked the following automotive miracle:

…. Jeweler to the stars, Jason of Beverly Hills, transformed this $1 toy into a $140,000 dust-collecting bauble. Almost every surface of the car is covered in some type of precious stone. The car’s 18-karat white-gold body shimmers with blue diamonds, the base features white and black diamonds, rubies are set in the car’s taillights, and black diamonds were used on the car’s tires. Even the tiny interior is jeweled as is the engine. There are 2,700 jewels on the car at a weight of nearly 23-karats.

The car was introduced at the 2008 Toy Fair in New York by Nick Lachey (who’s sorry now, Jessica?), who will auction off the toy later this year with the proceeds going to Big Brothers Big Sisters. The lucky (by which we mean having more money than sense) winner will also get a custom-made display box that features 40 more diamonds, one for each year of Hot Wheels production….MORE….

I just want to know what the garage was paved with. :)

ThankYouVeryMuch!

Owlbert

ps - want some rare hot wheels?


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Rare Simpsons Family Camper Hot Wheels Mattel 1990


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RARE 12 Hot Wheels White's Guide Mustang Mach 1 Promo's

Lobster vasectomy and honoring the ultimate in sheer idiocy - The Darwin Awards

Sometimes I just have

to shake my head at what people are willing to do in the name of stupidity creative answers to burning desires. If you’re the same way, you’ll probably love The Darwin Awards - it contains such gems like:

Do it yourself, do yourself in:

Summer is the most blissful of seasons, when our favorite summertime activity — do it yourself stupidity — kicks into high gear. Meet Charles, 34, a Denver masonry contractor who created brick and mortar edifices. Charles was in construction. He had worked on houses, he had watched electricians install wiring. He believed this qualified him as a member of the Junior Electrician Society. He figured he could handle any electrical issue that came up around his own home.

One day on the job, Charles was apparently bonked in the head by his bricks. He had the great idea! He would build an electric fence in his own backyard. “An electric fence will keep the dogs in.” Charles connected a wire to an extension cord, and managed to encircle his backyard with a 120-V strand of wire without mishap. His dogs will not be sued for puppy support with this security system in place!

The household became accustomed to the fence, and things settled down to normal, until Charles picked up a passion for gardening. Charles had a real nice set of tomatoes, and I’m not referring to his wife. One day he reached for a tomato, put his hand on the electrified wire…..MORE….

Lobster Vasectomy

This tale proves that crime does pay, if you’re fishing for elective surgery to go along with your stolen goods.

A 24-year-old supermarket shoplifter stuffed a pair of live lobsters in his pants and sprinted for the door, but he never had a chance. The violated crustaceans brought the thief to his knees in front of startled cashiers when they fastened their powerful claws around his delicate parts.

Doctors were able to remove the animals with pliers. They say the thief will fully recover — except for one small detail. “It was a do-it-yourself vasectomy.” This man’s daring supermarket exploits make him one of the few Darwin Award winners to live to tell the tale.

The supermarket manager declined to press charges, saying the culprit has already “gone through enough pain (to) learn his lesson.” …MORE…

It takes all kinds in our happy world. :)

ThankYouVeryMuch!

Owlbert

 

ps - you can actually buy some Darwin Awards:


NEW The Darwin Awards 4: Intelligent Design


NEW The Darwin Awards: Evolution in Action


The Darwin Awards II by Wendy Northcutt (2003) EUC


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The Darwin Awards Book 1 & 2, Wendy Northcutt Lot of 2


The Darwin Awards DVD

Putting on AIRS - rewriting Internet recruiter HR training history

You know, I really love marketing

and putting out words that become industry buzzwords.

Long long ago, back before the earth’s crust cooled, I was one of the original pioneers of Internet Recruiting. My book, The Internet Recruiting Edge, was the only 5 star resource reviewed at Inc Magazine; I was in the right place at the right time and taught thousands of individuals. It was quite the wild ride.

Back then, there was another company, AIRS. They also taught Internet recruiting but had the smarts to create buzzwords like “peeling back” and “flipping” and “x-raying” (Ah, hindsight is 2020, if only I knew that marketing trick back then!).

Well, AIRS is now being acquired! To wit:

… AIRS, the recruitment technology and training company that introduced “peeling back” “flipping” and “x-raying” to the recruiting lexicon, has been acquired by RPO servicer TheRightThing.

The deal was finalized last week and will be announced this morning.

Speaking with ERE in advance of the announcement the CEOs of the two companies were ebullient over the deal.

“We’re giddy about this,” Terry Terhark, CEO of TheRightThing declared early in the conversation, followed by AIRS CEO Chris Forman pronouncing the deal “A great thing for both companies.”

A pioneer in online sourcing, AIRS will continue as an independent brand; its headquarters staying in the 200-year-old barn in Wilder, VT. Terhark and Forman, whose new title will be president of AIRS, said there will no layoffs and, in fact, both are looking to increase the 62 person staff as TheRightThing begins to market the AIRS product line….

So. What will this mean for HR and the recruiting industry? I shall eagerly await and see. But as all of us trainers know, nowadays there are tons of free/cost-conscious resources online that teach Internet recruiting, such as

ThankYouVeryMuch!

Owlbert

ps - Are you hiring?


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Ergo-sof office pens - double as a ergonomic spaceship!

If you write

(and write and write and …. and write and write and ….) your hand probably starts to feel like it’s been crushed by 12 overweight elephants after while.

But not to fear! Easily doubling as a suave stylish spaceship, you can check out (at 60% off too!) the rather coolio-looking Ergo Sof Pen (I can imagine my kids using it as a spaceship prop)!

Ergo sofApparently people really like them! Witness:



ERGO SOF PENAGAIN PENS BLACK

Feature: The most comfortable writing instrument in the world!; Proprietary Ergo-Sof rubber coating feels like soft silk; Tension free writing with “No Grip” design; Works for “Righties” and “Lefties”; Retractable and refillable …more
Customer Reviews — [1] Rating: 5 Date: 2008-04-05 Summary: “A #1″ pen to use!!!! I would never recommend any other pen to use other than the ‘PenAgain’. Many people I know, have remarked on how nice this is! For those who have artheritis it really makes a difference!! HIGHLY RECOMMENDED!!!! If I could give it 10 stars I would!! …more
[2] Rating: 5 Date: 2008-02-05 Summary: Great product… a real lifesaver! If you do a lot of writing, these pens sure are worth the extra money. My handwriting is more legible, and my hand cramps up much less. I do a lot of writing for my job and I honestly don’t know how I ever did it without this pen! This is all I use… My only complaint is that the refills don’t last very long. …more
[3] Rating: 5 Date: 2007-08-15 Summary: Best thing since sliced bread!! I have parkinson’s and was introduced to this pen by another PWP. It’s great! It’s the only pen I ever use anymore and my writing is legible! …more
Editorial Reviews — Product Description | ORIGINAL PENAGAIN\nThe original PenAgain. Includes the new enhancements such as a pocket clip, retractable cap, easier refill replacement along with more streamlined ergonomics. Comes in four fun colors with a translucent top and clear bottom. Order in purple, pink, blue and green.…more



Red Ergo-Sof PenAgain Pens

Feature: The most comfortable writing instrument in the world!; Proprietary Ergo-Sof rubber coating feels like soft silk; Tension free writing with “No Grip” design; Works for “Righties” and “Lefties”; Retractable and refillable …more
Customer Reviews — [1] Rating: 4 Date: 2007-11-01 Summary: penagain Nice pen - gets a lot of interesting comments, it lost a star because the ink cartridge seems to quit while writing. …more
[2] Rating: 5 Date: 2007-07-14 Summary: fantastic The arthritis in my hands are beginning to become worse. I am a nurse and I do alot of writing, which meant pain. With this pen, just using the index finger saves alot of discomfort. The pen fits comfortably and my hand does not stiff up. Thankyou for a wonderful product. …more
[3] Rating: 5 Date: 2007-05-25 Summary: Return to good handwriting I almost never handwrite anything anymore. When I recently began a self-development course requiring vast swaths of handwritten exercises, I realized that I had nearly forgotten how! My hand got sore and my writing was a mess. I discovered PenAgain and thought I’d give it a try. It took a page or so of getting used to, but now it’s the first writing tool I reach for. My hand doesn’t cramp up, and my handwriting looks great because it takes so little energy to control the pen. As a left-hander, I’m always on the lookout …more
Editorial Reviews — Product Description | The patented line of PenAgain pens are ergonomically designed to adapt to the contour of the hand, thus alleviating stresses normally observed with a standard pen. The natural weight of the writer’s hand provides sufficient pressure to apply ink to the paper. This eliminates the need to grip the pen allowing the thumb and forefinger to serve merely as guides. The PenAgain may help alleviate the symptoms of Writers Cramp, Carpal Tunnel Syndrome, Calluses, RSI, and Arthritis.…more



Silver Ergo-Sof PenAgain Pens

Feature: The most comfortable writing instrument in the world!; Proprietary Ergo-Sof rubber coating feels like soft silk; Tension free writing with “No Grip” design; Works for “Righties” and “Lefties”; Retractable and refillable …more
Customer Reviews — [1] Rating: 5 Date: 2007-08-23 Summary: Excellent “hand-saver” This pen relieves the soreness I have daily from writing with standard and even big-barrelled pens. I have never had a pen so easy and comfortable to write with. You cannot go wrong with this pen. …more
[2] Rating: 5 Date: 2006-03-24 Summary: Even More Comfortable I have the original version of these pens, and love them, but this one is even easier to write with. I had to learn to write with my off hand due to nerve damage, but with this pen I can write with my primary hand. With this pen, my off hand writing is more legible too! Winner all around! …more
Editorial Reviews — Product Description | The patented line of PenAgain pens are ergonomically designed to adapt to the contour of the hand, thus alleviating stresses normally observed with a standard pen. The natural weight of the writer’s hand provides sufficient pressure to apply ink to the paper. This eliminates the need to grip the pen allowing the thumb and forefinger to serve merely as guides. The PenAgain may help alleviate the symptoms of Writers Cramp, Carpal Tunnel Syndrome, Calluses, RSI, and Arthritis.…more

Want some other ergonomic ideas? Devour:

ThankYouVeryMuch!

Owlbert

ps - here some other ergonomic pen office goodies:

Cordless Wireless Ergonomic Optical Computer Pen Mouse


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